Playing to win how strategy really works written by an impressive duo former procter gamble ceo ag lafley and dean of the rotman school of management at the university of toronto roger martin is not just an insiders tale of the workings of a successful global corporation its the story of how you can do what top brands do create and execute stellar strategy well lots of books are published about business strategy many of them either badly written or not relevant to . Playing to win how strategy really works lafley a g martin roger l ganser l j isbn 9781491528792 kostenloser versand fur alle bucher mit versand und verkauf duch amazon. Playing to win how strategy really works how strategy really works is a book about strategy written by ag lafley former ceo of procter gamble and roger martin dean of the rotman school of management the book covers the transformation of pg under lafley and the approach to strategy that informed it. In playing to win how strategy really works roger martin and his co author ag lafley ceo of procter gamble explained what strategy is for winning and what its about choice they laid
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